The World Winter Sports (Beijing) Expo took place in Beijing over the weekend, attracting over 400 ice and snow brands from countries such as Austria, Italy, Germany, and Japan.
The expo featured diverse areas, including ice and snow national and regional groups, winter and alpine technology, sports tech, personal snow gear, and outdoor lifestyles. Events like a fan meeting with winter sports champions and youth roller skiing competitions were also held to promote winter sports in China.
The World Winter Sports (Beijing) Expo took place in Beijing over the weekend, attracting over 400 ice and snow brands from countries such as Austria, Italy, Germany, and Japan.
The expo featured diverse areas, including ice and snow national and regional groups, winter and alpine technology, sports tech, personal snow gear, and outdoor lifestyles. Events like a fan meeting with winter sports champions and youth roller skiing competitions were also held to promote winter sports in China.